BubblegumClub and PUMA jury will independently select their top 10 applications through private collective judging sessions. Thereafter, the top 10 candidates will receive a brief from the jury that they will respond to in the form of an innovative design.
The designs from the top 10 candidates as well as the bios and portfolios will be available on our site. The public will vote for the top 5 candidates based on their designs.
Following the public voting for the top 5 candidates the successful top 5 will be announced on the microsite and across social media. The jury will then host interviews and a private collective judging session to decide on the final candidate.
This candidate will travel to Bavaria to complete a 1 month research trip at PUMA. Their travel expenses and living costs in Amsterdam will be covered by BubblegumClub and PUMA. The recipient of the research trip will also create weekly vlogs about their experience in Amsterdam.